The visuals of your brand are the very first impression that people have of you. And you know that you only get one chance at a first impression. Well… per person. But still. You have one chance to make an amazing first impression on your dream client and you want to ensure that it’s a good impression, right? This is where professional photography can come into play, with your brand identity in mind.

Graphic design is such a massive part of modern life. We see it absolutely everywhere, from ads and websites, to packaging and publications. Have you ever wondered how it started? I’ve been thinking about it a lot recently – art has always been a massive part of human culture. And before we had written language, we had hieroglyphics, which were used to visually tell a story.

Despite the title of this post, brand design and web design should not be viewed as adversaries. Nor should they be pitted against each other in some kind of “design war.” Brand Design and Web Design go hand in hand and they can really elevate each other.

What is the One Concept Method? The One Concept Method is a process method commonly used in design where the designer presents only one concept to the client. Now that may sound like bad practice at first, or you may be wondering, “but what if the client doesn’t like it?”

Have you ever found a business or product or anything that you were really excited about? So excited that you immediately went to find the website so you could: get more information, purchase something, sign up for something – anything that you would use a website for?

My very first design job was in college for a state government agency. I had taken exactly one class on Adobe Illustrator and one on basic graphic design principles with InDesign. I still don’t know how I was the one chosen for that position. Unless I was the only one who applied, which may have been the case, thinking back on it…